About FiT

Food ingredients for Taste Japan

FIT features

The 4th Edition - Innovation Technology and Solutions for New Taste,
Flavour, Texture and Colour Get Together

As consumers give attention to their health, the food industry has developed technologies and solutions to create a new taste, flavour, texture, colour and better taste.
FiT Japan features a unique ingredients technology that can create better tastes, and solutions to keep these tastes fresh, and FiT Japan is the perfect place to promote such ingredients and technology to food and beverage manufacturers, food service provider and distributors.
FiT Japan is the first exclusive exhibition in Japan, featuring such solutions for taste. In the food industry, the pursue for taste is an eternal theme, and FiT Japan 2019 was the 2nd edition, about 100 suppliers showcased new tastes, flavours, textures and colours, in addition to focusing on consumers’ health. More than 40% of visitors showed the highest interests in this area. Together with Hi Japan (focusing on health and functional ingredients) and S-tec Japan (on safety and quality), the three important themes in the food industry, “health”, “taste” and “safety and quality”, will come together during Asia’s biggest food development show.

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Exhibitor Presentations

Exhibitor Presentations are programmes where exhibitors present papers introducing new products, research results and new business development announcements. One of the hot topics involve evidence-supported ingredients, which more exhibitors are likely to introduce at the presentations. A total of 370 presentations, including several English presentations, were given by exhibitors during Hi Japan 2019.

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Special Conference

In addition to the Exhibitor Presentations, there was a Special Conference that featured high-profile speakers who presented papers on the latest developments in ingredients technology, marketing trends and advances in food safety and quality control.

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Exhibitor Profile

Food Additives

  • Seasoning
  • Flavour
  • Sweetner
  • Acidulant
  • Gelling Thickening Stabiliser
  • Natural Pigmemt
  • Enzyme
  • Improving Agent
  • Taste-improving Agent


Natural Ingredients

  • Vegetable & Fruits
  • Fruit Juice
  • Cereal
  • Beans
  • Herbs
  • Spices
  • Flavour Oil
  • Fermented Food
  • Brewing Goods
  • Milk
  • Egg
  • Fish
  • Seaweed
  • Meat



  • Taste / Odor Sensor
  • Scent Analyser
  • Texture Measuring Device
  • Colorimeter
  • Taste Evaluation Soft
  • Contract-Evaluation


  • Distillation under Reduced Pressure
  • Freeze Concentration
  • Low-temperature Drying
  • UHT
  • High-pressure Treatment
  • Frozen Impregnation
  • Water Temperature Technology
  • Contract Cooking and Processing

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Visitor Profile

  • R&D / Processer / Quality Management Professionals from Food / Beverage Manufacturer such as Prepared Food and Side Dish, Seasoning, Beverage, Pastry and Frozen Dessert, Frozen Food, Processed Agricultural Food, Meat Processing, Fish Processing, Dairy Product, Noodle Making, Supplement etc.

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